Showing an Exhibition Online | Exhibitions | Crafted Call
Showing an Exhibition Online
Gallery OwnersUpdated Sep 21, 2026
Most people who see your show will never stand in the room. Every published exhibition gets a public page carrying the work, the writing around it, and the details of how to visit. This article covers what that page shows, how to make sure people can reach it, and the other ways a show travels: the catalog, the gallery widget, and visitor comments.
The public exhibition page
Open the exhibition's Tools tab and choose View Public Page under Publish & Share to see exactly what a visitor sees.
The page carries up to three sections, and only the ones with content appear:
About holds your description and your Curatorial statement.
Works holds the artworks. Under Featured artworks it invites the visitor to "Select any artwork to view details and purchase options", and opening a piece shows its full detail, price and availability.
Visit holds the venue and the practical details, and appears once the exhibition has venue information on it.
Near the title, the show says where it is in its life: On view now, Opens with the date, or Closed with the date. That badge follows the exhibition's real state, so an archived or cancelled show never claims to be on view, whatever its dates say. A show that has finished reads This exhibition has ended in place of the works, and one that has not opened yet reads Artworks coming soon.
Making sure people can reach it
Two settings decide whether the page is there at all, and both live on the exhibition's Details tab.
Visibility publishes or unpublishes the show. Access then decides who gets in: Public for anyone with the link, Private to keep it out of public reach, or Password-protected with an Exhibition password for a collector preview or a press window before the opening.
If your page is not appearing, check both. An exhibition can be published and still be private.
Sending the catalog
For the people who want the whole show in one document, generate a PDF catalog and email it. It carries the artworks, the details you choose to include, and your own colours and typeface. See Generating Exhibition Catalogs.
Putting the show on your own site
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The gallery widget renders the exhibition's artworks on a page you already run, with a call to action on each piece and click-throughs back to the artwork here. Use it for a dedicated page on your site, an archive of past shows, or a partner's page. See Embedding Your Gallery on Another Website.
Letting visitors comment
On the Details tab, Visitor comments lets people respond to the work. Nothing they write is public until you approve it.
Comments appear in the show's gallery on the public page of the call the exhibition came from, so this is worth turning on for a show that still has an open or recently closed call behind it.
Moderate them from the exhibition's Works tab, where Comment Moderation appears once comments are switched on. It shows a count of what is waiting, lets you filter by pending, approved or rejected, and lets you approve, reject or delete either one at a time or in a batch. Visitors give a name, an optional email, and their comment.
Give one person the job of checking it daily during a run. A pending comment that nobody looks at is the same as no comments at all.
Sharing the layout with people outside your team
If you need to show an installer, a lender or a partner where the work will hang, share the layout rather than the whole planning tool. Share links carry their own settings for what the recipient can see and whether they need a sign-in or an access code, and can be revoked at any time. See Exhibition Gallery Layout & Wall Placement.
Seeing how the show did online
The Analytics card on the Tools tab reports views, unique visitors and engagement for the exhibition, over a date range you choose. Use it to compare how a show performed against the last one, and to see which pieces drew attention.
Getting more out of the page
The page can only show what is on the works. A few things repay the effort:
Photograph the work properly. The image is the whole experience for a remote visitor. See Photographing Artwork.
Write the curatorial statement. Without the room to carry the argument, the text does it.
Fill in the venue details so the Visit section appears for people who could come.
Keep prices and availability current, because the page shows both and a sold piece that still reads available generates the wrong enquiry.
Troubleshooting
The public page returns nothing. The exhibition is unpublished or its Access is set to Private. Check both on the Details tab.
The Visit section is missing. The exhibition has no venue information yet. Add it and the section appears.
A closed show still looks live. The badge follows the exhibition's status as well as its dates. If the status was never moved on, the show reconciles once you move it to closing or archived.
Comments are enabled but nobody can leave one. Comments render in the gallery on the public page of the linked call. An exhibition with no call behind it has nowhere to show them.
